Western Union Mobile Money

To help increase the utilization of their "Mobile Money Transfer" service, Western Union commissioned idolum to create a spot explaining easy process and benefits of using mobile phone-based money transfers.

Working with Western Union teams in three different countries, we started the process with highly detailed 3D storyboards with near-final imagery ultimately used in the spot. Animated using an English scratch track, the final spot was ultimately voiced in Tagalog and distributed in the Philippines.

3D design and animation was done by Bob Maple with audio sweetening provided by Rocky Mountain Recorders.

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